Will power is everything

I have just seen an advert for the diet chef.
Apparently it is a scheme you subscribe to that will produce your meals for a given amount of time.
I assume the meals are full days worth of food,all calorie counted.
You subsist on the meals and lose weight.

No calorie counting involved,just shovel it in and get skinny!

But there is something not quite sitting right about this idea in my mind..

Doesn't dieting involve will power?

Why yes it does and will power is not just about portion control and calorie counting as anyone who has ever seen documentaries about hugely overweight people will tell you.
It is about not going out and supplementing the 'diet allowance'.
OR
If unable to go out themselves, it is about either not accepting other 'helpful and well meaning ' additions to their diet
OR
Not Persuading others to supplement the diet through mental manipulation.

That last sounds very harsh I know but it happens.

The person on the diet will tell all who will listen that the diet is this many calories a day and involves their weighing everything or putting things on small plates or on avoiding this particular ingredient.

What they avoid mentioning is the supplement part of their 'diet'.
This is the part of eating that is avoided when calculating their allowance.
It can be as simple as a couple of packets of crisps with a drink of something fizzy or alcoholic
or a full meal of fish and chips eaten at the local chippy on their way home.

The reason it 'does not count' is because they see it as a snack.
The drink is liquid and so they dismiss any calories in the same way that they would count zero for a glass of water.
The crisps or biscuits or whatever are small and light and so cannot be seriously seen as additional food.

The chippy food or whatever is a 'takeaway morsel' you have it when you are out and about just to keep the wolf from the door...it isn't real actual meal time food so is ignored.

Okay back to the diet chef........
As with most things, accountability has a lot to do with it.
The company look at it that those who wish to diet but have struggled, are unable to take accountability for their calorie intake.
They blame their busy lives or their family or friends tempting them or knowledge of what is both calorie efficient and healthy.

I think they are living in cloud cuckoo land if they believe that...

Of course the product will work if you buy it and use it exclusively and it is the correct calories for that particular person with all requirements for the day .
The problem is that for most people who yoyo diet, their will power will be lacking.
They will not be happy with the meals alone but will subsidise them with their 'allowed extras'.


You might just as easily manage weight loss by only drinking milk all day long  .
I am guessing after a few days, the will power needed for that, would be equal to the sticking to your allocated bought in meals given that milk can include cheese and yoghurt.